The Friendly Market is your community Market located in Morehead City. We use fresh, local ingredients within Mindy's Baked Goods kitchen, The Produce Stand, and The Friendly Market Nursery. 


Located at 205 Friendly Road in Morehead City, NC. The Friendly Market is a Family owned business by Matt and Mindy Fitzpatrick since 2008.

Our Market specializes in three features: Friendly Market Foods appeals to all food lovers looking to experience the most creative, fresh and seasonal recipes made daily in our kitchen. Foods are packaged daily and ready to take home.  The Friendly Market Produce offers the very best NC LOCAL produce and soon to be so much MORE in the area. The Friendly Market Nursery is open year round and offers home gardeners a complete line of landscaping and gardening plants grown locally by certified, responsible NC LOCAL growers. 

The Friendly Market is committed to being your community market by providing unique and quality products, exceptional service and the very best North Carolina has to offer.

-What's New At The Market-

Thanksgiving Dinner 2019

We are beyond wicked stoked to announce our Thanksgiving Menu. It includes the Feast which feeds 8-12, a Thanksgiving Dinner which feeds 2 people (with plenty for leftovers), and our A La Carte menu. All available in the store to see and soon on our website too. It has been the most outstanding year with the best and strongest growth in our history. We are grateful and celebrate it all with you. Click Here to View Menus.

“Grow, Eat, Shop, So Much to be Thankful For, LOCAL”


Enter Our 2019 Fall Photo Contest and a Chance to win a $100 Gift Card to the Market!

Click Here to see how it works.

Oh and this is a few of our Saturday Early Crew showing how it is done.

“Grow, Eat, Shop, Win, LOCAL”

‘Grow, Eat, Shop, Just Set the Table, Local’

‘Join Us For Dinner—Dinners-To-Go’

Don’t forget to order your Second Dinner of the ‘2019 Fall Dinners to Go’. Orders for this week dinner must be placed by 6pm on Monday October 7th.

Our super popular and original ‘Join us for Dinner’ is back and better than ever. All Meals are Pre-packaged and ready to take home and enjoy. The Fall Dinners to Go will last 10 weeks starting September 10th and run every week until November 14th.

Our next Join Us For Dinner is October 15-17th. This one is outstanding and a cool combination of fun flavors. It is Grilled Pesto Chicken with a super creamy Parmesan Orzo, Marinated and Grilled Vegetables, Crusty Baguette, and a new Creme Brûlée Pie. Reserved by Monday October 14th before 6PM. Meal for two is $27.50 and four people is $50.

Grow, Eat, Shop, Just Set The Table, LOCAL


Friendly Market Nursery

Another spectacular delivery of the very best NC Mums from Johnson Nursery in Wallace. And we needed it because of the cool demand. We now have over 800 and all beautiful in various sizes and colors. Friday was over the top busy and we are so grateful to Co-op with such great growers. Very thankful too for all our staff in The Nursery for keeping us looking so amazing on the Corner.

Grow, Eat, Shop, The Best NC Mums and Pumpkins, LOCAL

Click Here to See All that is happening at the Nursery.


Friendly Market Produce

Big Changes are coming to our Corner and we are excited to announce our plans for now and next including our Friendly plans for our ‘old space’, and the NEW face of Friendly Market Produce! We have BIG PLANS for 2020! Click here for details!


'Follow Us' on Instagram!

    Our Friendly Instagram page captures a daily behind-the-scenes look at our mouth-watering NEW foods, wine tastings, special events, SallyNo The Original Market Dog, LOCAL Produce, Nursery deliveries and daily happenings.  Follow along as we Grow, Eat, Shop, LOCAL on the Friendliest corner in Morehead City, NC. Follow @Friendlymarketnc and tag your photos under #friendlymarketnc.  Oh yeah, follow @Sally_no_fm too!